Privacy Policy
Last updated: 26 July 2024
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Furfirst.com is committed to protecting your privacy. If you have any questions about this Privacy Policy, you can contact us using email [email protected]
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Furfirst.com does not collect, store, use or disclose any data collected with an intention to identify and/or contact a person such as: name, address, telephone number or e-mail address (hereinafter "PII") except in very specific instances, for example, when you provide PII by using the contact form or as set forth in this Privacy Policy. Whenever we collect such PII, it will be governed by this Privacy Policy.
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This service is provided by Furfirst.com
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What does this Privacy Policy cover?
This Privacy Policy applies to collection, use, storage and disclosure of information by us. Please be aware that, as part of the service provided by this Site, we may provide links to websites operated by third parties.
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We are not responsible for the information collection or privacy practices or the content of those third party Web sites or applications. You should check the applicable privacy policies of such third-party Web sites or applications to determine how they handle any information they collect from you.
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What information do we collect and how is it used? Do we disclose information to third parties? We may collect any or all of the following three types of information: (i) traffic or clickstream data, (ii) non-personally identifiable information (for example: IP address, browser types, operating systems, domain names, access dates and times, referring website addresses and browsing and search activity) ("Non-PII"), and/or (iii) PII in the instances as set forth in this Privacy Policy. Our collection and use of each type of data is described below, as well as the ways (if any) in which the data may be shared with third parties or subsidiaries or affiliates of Furfirst.com. Furfirst.com may use third party vendors to help us operate our business and this Site or administer activities on our behalf. We may share your information with these third parties for those limited purposes. Any third-party vendor so used has agreed to protect the confidentiality of information provided by Furfirst.com and adhere to the provisions in this privacy policy.
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(a) Traffic or Clickstream Data ("Clickstream Data"). Clickstream Data consists of traffic and usage data that is not personally identifiable. We do not supplement or combine Clickstream Data with any PII. We may share Clickstream Data we collect with certain selected third parties and Furfirst.com Marketing Entities, but only in anonymous form. Notwithstanding the foregoing, such third parties and Furfirst.com Marketing Entities may combine such Clickstream Data with any PII that you choose to give to such third parties or The Furfirst.com Marketing Entities when registering with their websites. We collect Clickstream Data regarding use of our services by observing browser functions and the files (pages) you access. For example, our servers collect information about the site to which you may redirect to in order to enable us to calculate and receive payments from our business partners. In addition, we may use Clickstream Data to better design our services. Within the company and with respect to online behavioural advertising, certain affiliated companies may use non-personally identifiable information (which may or may not include Clickstream Data information, browser type, time and date, subject of advertisements clicked or scrolled over) collected during your visits to this and other websites in order to provide advertisements about goods and services likely to be of greater interest to you.
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(b) Non-Personally Identifiable Information. For each visitor to our website, our Web server automatically recognizes only the visitor's IP address. We use your IP address to administer our website. Upon visiting our website, we assign each visitor a unique ID that is used to track visitor traffic patterns within our website. We also collect aggregate and user-specific information on the pages that visitors access or visit. We reserve the right to retain all website traffic reporting data as long as may be reasonably necessary for accounting and auditing purposes. As part of our on-going efforts to ensure the best possible experience for all users of the Site, we may use log files, web beacons and cookies to collect Non-PII from the Site, browsers, advertisers and third-party sites. "Log files" track actions occurring on the Site and collect data including: your IP address, browser type, referring/exit pages, platform type, date/time stamp, click data and types of advertisements viewed. Image requests or ("web beacons") can transmit information used to track your data, which may include the navigation of a website or collection of sites, the completion of transactions, submission of applications and browsing behaviour. This information is written to cookies."Cookies" are files that are stored on your Internet enabled device (which includes your computer, mobile phone or tablet). Cookies are used to improve the experience web users have when they see web advertisements and ensure that when a web user clicks on an advertisement, they are sent to the correct click-through destination. We may use Cookies for purposes which may include, without limitation, to estimate the total reach of any of our advertisers, how frequently you return to the Site, as well as to streamline experiences of users of our Site. Cookies are also an anonymous way to survey how we are doing and to look for ways to improve our services. All information collected by Cookies, Web beacons and Log files are Non-PII.
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There are two classes of Cookies based on how long they remain on your system: (i) "Session Cookies" may be used only during your visit to the Site and are erased once you close your browser, and (ii) "Persistent Cookies" (if applicable) remain on your browser for one (1) year from your last visit to the Site and enable us to remember you on subsequent visits to the Site and provide more relevant content to you on such Site.
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(c) Advertising and Third Party Advertising. We have relationships with our affiliated companies and with third-party advertising companies to drive traffic to and to serve ads on our Site. We share Clickstream Data and Non-PII with such companies. Such companies may also collect non-personally identifiable information through the use of Cookies and other technology and any personally identifiable information you may choose to give in registering and transacting with any website linked to such ads. The Non-PII collected by such parties on our Site and other websites may be used in order to provide advertisements about goods and services likely to be of greater interest to you. Although we choose our business partners and clients carefully, we are not responsible for the privacy practices of such third parties. You should check the applicable privacy policies of these third-party advertisers to determine how they handle any information they collect from you.
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(d) Contact Information or Personally Identifying Information. Furfirst.com does not automatically collect any personal information about you. We do collect PII if you choose to contact us via our contact form. We have access to your PII after such PII has been submitted to us where for example (i) you provide us with personal and corporate information, such as name, address, email address and other account information, in order to be able to access and use our services (ii) as part of our sales efforts, we may collect and store data through online forms for contact purposes (iii) you provide information when you send us inquiries relating to our services or in relation to this Privacy Policy (iv) you contact us by submitting a comment, problem, or request for information ,for example if you report a problem with our site.
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PII provided in connection with problems, comments or requests is used only to respond to those problems, comments or requests. This information is not stored or used in connection with Clickstream Data and is provided to a third party only as necessary to respond to the comment, problem or request as required by law or court order.
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The Cookies we use do not have an "opt-out" option, yet you still have the option of blocking the use of cookies by changing a setting in your Internet browser. Please see your browser supplier's website for details on how to do this. To opt-out of third party cookies conducting behavioural advertising please click here: third party opt-out. If you have multiple internet browsers or users on the same computer, you will need to perform the opt-out operation for each browser and/or user. If you or your privacy software deletes the opt-out Cookies from your computer, you will need to repeat the process. Alternatively, most internet browsers and browser add-ons allow you to adjust their settings to allow you to automatically refuse Cookies either generally or from specific sites. To adjust these settings, we suggest that you contact the supplier of your browser and browser add-ons for more information. Please note that the implementation of browser settings that refuse all cookies will affect our ability to provide you content and advertisements that will more effectively match your interests and may prevent us from controlling the frequency with which you may view any particular advertisement. "Session Cookies" are used only during your visit to the Site and are erased once you close your browser. We may need to share information you have supplied with third parties in limited circumstances for legal compliance, to prevent fraud or imminent harm, to ensure security, or in case of a transfer of ownership of the company. We do not collect or process any sensitive data such as data about health or similarly sensitive matters. what circumstances we disclose it. Your continued usage of this site after such notice shall constitute acceptance of any such changes. We encourage you to review the Privacy Policy whenever you use this Site to make sure you understand how your information will be used. Limitation of Liability, Third Party Information & Language YOU UNDERSTAND AND AGREE THAT ANY DISPUTE OVER PRIVACY IS SUBJECT TO THE TERMS AND CONDITIONS OF THIS PRIVACY POLICY AND OUR TERMS AND CONDITIONS (INCLUDING LIMITATIONS ON DAMAGES, AND ARBITRATION OF DISPUTES). YOU AGREE THAT Furfirst.com'S LIABILITY FOR ANY BREACH OF THIS PRIVACY POLICY SHALL BE LIMITED TO THE VALUE OF THE TRANSACTIONS OR SERVICES PROVIDED TO YOU BY Furfirst.com TO THE EXTENT SUCH CLAIM IS NOT OTHERWISE BARRED BY OUR TERMS AND CONDITIONS. NOTHING IN THIS AGREEMENT LIMITS OR EXCLUDES EITHER PARTY'S LIABILITY FOR FRAUD OR FOR NEGLIGENCE CAUSING DEATH OR PERSONAL INJURY. You also agree that you have provided notice to, and obtained consent from, any third party individuals whose personal data you supply to Furfirst.com with regard to:
- (a) the purposes for which such third party's data has been collected;
- (b) the intended recipients or categories of recipients of the third party's personal data;
- (c) which of the third party's data are obligatory and which data, if any, are voluntary; and
- (d) how the third party can access and, if necessary, rectify the data held about them.